Black Logo - Transparent - 500x - Final

About

Our Story

The Origin of Endo

The name Endo was inspired by 90’s hip hop culture, which frequently shouts out “indo”, referring to high quality indoor-grown cannabis. Additionally, the word Endo is a prefix, meaning to come from within. Our name is a nod to the songs that helped normalize cannabis, and our vertically integrated methods of business. You’ll often hear music playing in our store for this very reason.

Our logo features the beloved Zia symbol in the background, representing our roots. In front is our signature purple hummingbird, inspired by our personal life experiences.

Endo's Mission

Today, Endo is a recreational and medical cannabis dispensary. Soon we will be producing our own flower, which we hope will help raise the bar for New Mexican cannabis. Indoor cannabis production can be a heavy polluter, when taking water and power usage into account. Endo’s mission is to produce cannabis sustainably without sacrificing quality. We have just the plan for it, too. We also take feedback very seriously, so please leave reviews wherever applicable!

Terpenes are king at Endo, we believe they are the most integral part of cannabis products. In both our own grows and the product we stock in our store, we look for unique terpenes over THC count. We like to use wine as an example, because a wine lover will look for unique smells and tastes over alcohol percentage. Weed is similar, where terpenes are what guides your high and experience, and THC determines how high you get. Our mission is to stay up-to-date in cannabis research and we are ready to educate!

Our Team

Endo was founded by a small Santa Fe family and we are proud to call Santa Fe our home. Our staff are all talented in different fields, and helped get us to where we are today. Interested in seeing who we have on board? Visit the team with the button below.

2903 Agua Fria St Santa Fe NM Primary Photo 1 Large

Endo in the News

Huge thanks to the Santa Fe Reporter and Santa Fe New Mexican for featuring us!

New Bud on the Block

Legacy cannabis producers and recently-licensed operators set up shop in Santa Fe Everest Cannabis Co.’s mangement team includes 40% women, says Trishelle Kirk, CEO. (Bella

Read More »

Green Market

Santa Fe could have double the dispensaries pending approval of about a dozen cannabis license applications From left, Ian Aarons, Doris Valdez, Stephen Aarons and

Read More »

Looking for a Job?

Interested in joining us? Check our careers page for any job openings.

Logout